Google Analytics Ecommerce
Initial Ecommerce Tracking Setup1. Log into your Google Analytics Account. 2. Click "Edit" next to your website profile. 3. Click "Edit" in the "Main Website Profile Information" section. 4. Click "Yes" next to "E-Commerce Website" and click "Save Changes". Setting Up a Session ID FilterMightyMerchant uses "session ids" to track a user's order as they move through your website. In order for your Google Analytics data to be more accurate, these session ids need to be filtered out of the results. 1. Click "Analytics Settings" and on the next screen, click "Filter Manager". 2. Click "Add Filter". 3. Enter these settings: Filter name: Session Filter type: Custom filter Click the Search and Replace radio button Filter Field: Request URI Search String: /home/mm5_[0-9]+/ (replace "mm5" with your store id) Replace String: /home/mm5/ (once again, replace "mm5" with your store id) Case Sensitive: click No. 4. Click Save Changes. (Optional) Giving MightyMerchant Access to Google AnalyticsWe recommend giving MightyMerchant access to your Analytics data so we can help you troubleshoot any issues that arise. You do not have to do this step if you prefer not to. 1. In the "Users wtih Access to Profile" section click "Add User". 2. Enter mightymerchant@gmail.com for the email address and "View Reports Only" for the Access type. Then click Finish. Defining Funnels and GoalsWe recommend taking advantage of the Google Analytics Funnels and Goals tracking. You can set up and adjust funnels and goals at any time. We have included some pointers on a separate page: Funnel and Goals setup.
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Google Analytics Ecommerce Tracking is an advanced capability of Google Analytics. Using the Ecommerce tracking information will give you a wealth of information about the ecommerce activity that occurs on your site. These instructions assume that you have already signed up for Google Analytics. If not, follow the instructions on this page: